INSIGHTS
We’re passionate about our craft and love to share our knowledge, so here are some free nuggets of wisdom we hope you find helpful.
Vicky Hutchinson
5 Reasons you need a Brand Strategy
Your brand strategy is the foundation on which your brand is built. Not to be dramatic, but without a brand strategy your brand will lack substance, direction and impact...
Why does GOOD design matter?
Good design can be the difference in hitting your goals quicker and growing your business...
Brand before logo
Your logo is the tip of a very large, yet fabulous iceberg....
Amulet Hotkey Brand refresh
Brand refresh for 30 year established innovative tech organisation.
What is a brand strategy?
Your g(b)rand plan, your long-term plan for developing a successful brand presence in order to achieve your goals.
WHAT’S IN A BRAND IDENTITY?
Your Brand 'Identity' is the visual elements that communicate your brand’s values and voice consistently.
DEFINING YOUR BRAND’S PURPOSE
Knowing why your brand exists and its purpose is important...learn why
DEFINING YOUR BRAND STORY
Learn how to articulate your brand story and build the foundations for your brand strategy
WHAT IS YOUR BRAND?
Read our 5 tips to ensure you get create the right brand foundations and not just a logo!
5 REASONS A REBRAND IS RIGHT FOR YOUR BUSINESS
5 reasons a rebrand is right for your business
