INSIGHTS

We’re passionate about our craft and love to share our knowledge, so here are some free nuggets of wisdom we hope you find helpful.

Strategy & Analysis

PPC Paid Advertising

Am I ready for advertising?

6 Sep 2022 by Carol Wallace
Read on to find out what questions you need to ask yourself before you start putting your budget into advertising.
Social Media Presence

Is there such a thing as having too much online social media presence?

16 Aug 2022 by Carol Wallace
Everyone needs an online and social media presence to grow their business but how do you know what platforms are best for your business?
Newsletter(2)

Give your business the best start with a solid brand

30 Jun 2022 by Vicky Hutchinson
Not to put a damper on things but 60% of new businesses don't go any further after 3 years. There is a myriad of reasons for this, such as finance, poor product/service offering, bad marketing, wrong price point etc...
Newsletter(1)

5 Reasons you need a Brand Strategy

30 Jun 2022 by Vicky Hutchinson
Your brand strategy is the foundation on which your brand is built. Not to be dramatic, but without a brand strategy your brand will lack substance, direction and impact...
BANNERS FOR WEBSITE (4)

Summer – ‘tis the season to be planning seasonal marketing?

22 Jun 2022 by Henry Davenport
Why we recommend thinking about Christmas in Summer.
BANNERS FOR WEBSITE (3)

Barcodes: The Secret to Selling Online

20 Jun 2022 by Henry Davenport
Why are barcodes so important to Ecommerce?
BANNERS FOR WEBSITE (2)

Do I have to change Google Analytics and what is “GA4” anyway?

4 May 2022 by Henry Davenport
Google announced that it will start sunsetting Universal Analytics from July 2023. Everyone needs to be set up on and using GA4 ASAP.
5 tips for a rebrand for your business

READY TO REBRAND? – THINGS YOU SHOULD CONSIDER BEFORE YOU DO

18 Apr 2022 by Vicky Hutchinson
Read our 5 tips if you think you are ready for a rebrand.
£ primary Colours in interlocking circles

The Power Of Colour

22 Mar 2022 by Debbie Nixon
Your brand colours have the power to attract clients to your brand, products or services. Read our tips for getting your brand colours right
PPC Automation

Automation and PPC

24 Feb 2022 by Henry Davenport
Maximise your time and resources with automated advertising.
Stats(1)

Brand before logo

17 Feb 2022 by Vicky Hutchinson
Your logo is the tip of a very large, yet fabulous iceberg....
January Posts(5)

What is a brand strategy?

17 Feb 2022 by Vicky Hutchinson
Your g(b)rand plan, your long-term plan for developing a successful brand presence in order to achieve your goals.
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