Mel, the Marketing Director at Exo Investing, came to us for a B2B brochure. Exo Investing were a B2C business but had a great platform and business plan for reaching out to the banking business world with funding from Rothschilds.

After some great meetings and discovery sessions, we suggested they needed a ‘sister’ brand and messaging system to reflect this new offering and reach their core audience. A brochure was not going to cut the mustard.

We had some great naming and brand workshops with the team and ‘Nucoro’ was born. We developed a strong logo and visual identity with a bold colour palette that reflected their fresh ideas and allowed them to stand out as new innovators in the fintech arena.

The brand strategy we developed not only helped us to craft a strong brand but continues to help shape their products and plans as they grow and expand their business.